Job Title: Brand Manager
Location: Raanana (Office)
Full-time Position
Key Responsibilities:
• Brand Strategy Development
• Lead the development of the Nouage brand in the US market, ensuring a cohesive
and compelling brand story that resonates with consumers.
• Lead the development of the Nouage brand in the US market, ensuring a cohesive
and compelling brand story that resonates with consumers.
• Define and execute go-to-market strategies, focusing on driving traffic and sales
through Amazon and other e-commerce platforms.
Amazon Brand Store Management:
• Oversee the creation, optimization, and management of the Nouage Amazon brand
store.
• Implement SEO strategies to increase visibility and sales performance on Amazon.
• Monitor sales data, customer reviews, and market trends to make data-driven
decisions.
Social Media and Digital Marketing:
• Develop and execute social media marketing strategies to promote Nouage
perfumes and drive traffic to the Amazon store.
• Manage content creation, influencer partnerships, and social media campaigns to
boost brand awareness and engagement.
• Analyze digital marketing performance and optimize campaigns for growth.
Product Launches and Promotions:
• Plan and execute new product launches, ensuring successful entry into the market.
• Collaborate with cross-functional teams to create impactful promotions, offers, and
seasonal campaigns.
Market Research and Trend Analysis:
• Stay ahead of trends in the perfume and beauty industry, particularly in the “made-
in-Dubai” fragrance space, and adjust strategies to maintain competitiveness.
• Understand the needs and preferences of US consumers and tailor branding efforts
to meet these demands.